llms.txt

# Marco Malone — The Sales Rules

> Marco Malone sells The Sales Rules: six short, practical rules for selling, printed as posters for sales floors and offices. Each poster comes with a six-page A4 PDF guide (why it works, how to run it, word-for-word scripts, where it goes wrong, and a five-day drill). Posters come framed (black frame, acrylic front) or unframed, in 12×16, 16×24 and 20×30 inches, printed to order in the USA on 200 gsm museum-grade matte paper.

The six rules: 01 Pick up the phone. 02 Call in sixty seconds. 03 Book the next call. 04 Ask. Then stop talking. 05 Never drop the price. 06 Ask who else. Every time.

## Products

Single posters. Framed: $149 (12×16 in), $189 (16×24 in), $279 (20×30 in). Unframed: $99 (12×16 in), $119 (16×24 in), $199 (20×30 in).

- [Rule 01: Pick up the phone](/products/rule-01-pick-up-the-phone-framed-sales-poster): Make the calls every day, before anything else.
- [Rule 02: Call in sixty seconds](/products/rule-02-call-in-sixty-seconds-framed-sales-poster): Call every new inbound lead within a minute.
- [Rule 03: Book the next call](/products/rule-03-book-the-next-call-framed-sales-poster): Never end a sales call without the next meeting booked.
- [Rule 04: Ask. Then stop talking.](/products/rule-04-ask-then-stop-talking-framed-sales-poster): Ask one real question, then let the silence work.
- [Rule 05: Never drop the price](/products/rule-05-never-drop-the-price-framed-sales-poster): Handle price objections with questions, not discounts.
- [Rule 06: Ask who else. Every time.](/products/rule-06-ask-who-else-every-time-framed-sales-poster): Ask every happy customer who else you should be talking to.
- [The Three](/products/the-three-framed): Rules 01, 04 and 05. Framed from $419, unframed from $279. Free US shipping.
- [The Six](/products/the-six-framed): All six rules, plus The Sales Floor Playbook (six weeks, one rule a week) and The Weekly Scorecard. Framed from $829, unframed from $549. Free US shipping.
- [The Wall Collection](/collections/the-wall-collection): All posters and bundles.
- [Framed](/collections/framed): Framed posters only.

## Guides & content

- [The Sales Rules: The Complete Guide](/pages/the-sales-rules): Every rule defined, the research behind it, and a script for each.
- [What you get](/pages/what-you-get): What comes with each poster and bundle, including the PDF guides.
- [Speed to Lead: What the MIT and HBR Studies Actually Found](/blogs/the-floor/speed-to-lead-mit-hbr-studies): Rule 02, lead response research and setup.
- [How to Ask for Referrals: 7 Word-for-Word Scripts](/blogs/the-floor/how-to-ask-for-referrals-scripts): Rule 06, referral timing and scripts.
- [How to Handle Price Objections Without Discounting](/blogs/the-floor/handle-price-objections-without-discounting): Rule 05, price objection scripts and trades.
- [Silence in Sales: How Long to Pause](/blogs/the-floor/silence-in-sales-how-long-to-pause): Rule 04, pausing after questions and objections.
- [How Many Cold Calls Per Day? Benchmarks and the Math](/blogs/the-floor/how-many-cold-calls-per-day): Rule 01, SDR benchmarks and dials-to-meeting math.
- [Never End a Sales Call Without a Booked Next Step](/blogs/the-floor/never-end-a-call-without-a-next-step): Rule 03, next-step scripts.
- [Gifts for Salespeople: An Honest Guide by Budget and Role](/blogs/the-floor/gifts-for-salespeople): Practical gift ideas by budget and role.
- [Sales Office Decor Ideas: What to Hang, Where, How High](/blogs/the-floor/sales-office-decor-ideas): Layout, hanging height, sizes and scoreboards.

## Policies

- Printed to order in the USA. US delivery takes 5–10 working days.
- Free US shipping on every order over $149, including every framed poster and every bundle.
- Damage replacement: if it arrives damaged, send a photo within 30 days and we will replace it free.
- Team and bulk orders: [contact us](/pages/contact).