{"product_id":"the-patient-acquisition-guide","title":"The Patient Acquisition Guide","description":"\u003cp\u003e\u003cstrong\u003eGet more of the right people to call, text or book.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eYou don't need every kind of marketing. You need a few that fit your practice. This guide helps you pick two or three, do them well, and see what each new patient costs you.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eInside:\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eWhere new patients come from, and how to choose your best two or three ways to reach them\u003c\/li\u003e\n\u003cli\u003eHow to ask patients to refer a friend, without it feeling awkward\u003c\/li\u003e\n\u003cli\u003eHow other doctors and local shops can send people your way\u003c\/li\u003e\n\u003cli\u003eWorking with local employers (a strong fit for direct primary care, or DPC)\u003c\/li\u003e\n\u003cli\u003eYour Google profile and your reviews\u003c\/li\u003e\n\u003cli\u003eA website that makes it easy to book and to see the price\u003c\/li\u003e\n\u003cli\u003eSocial posts you can keep up with\u003c\/li\u003e\n\u003cli\u003eWhen ads are worth it, and how much to spend\u003c\/li\u003e\n\u003cli\u003eLocal events that bring people in\u003c\/li\u003e\n\u003cli\u003eHow to see which ways bring patients, and what each one costs\u003c\/li\u003e\n\u003cli\u003ePlain tips on the rules. Keep patient details private. Keep reviews honest. Ask first before you text. (This is not legal advice.)\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eFor:\u003c\/strong\u003e practice owners and managers.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eYou get:\u003c\/strong\u003e a PDF and a Word file you can edit. For use within your business.\u003c\/p\u003e","brand":"Marco Malone","offers":[{"title":"Default Title","offer_id":58878139138422,"sku":null,"price":6000.0,"currency_code":"JPY","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/6200\/7414\/files\/marco-the-patient-acquisition-guide-cover_300ec1a0-8800-473e-962a-474a443a9f96.jpg?v=1791061083","url":"https:\/\/marcomalone.com\/en-jp\/products\/the-patient-acquisition-guide","provider":"Marco Malone","version":"1.0","type":"link"}